After fifteen years, ellicom is excited to unveil its new and improved brand identity, which includes new colours, taglines and fonts. The purpose of this rebranding project is to better communicate the evolution of ellicom’s organizational DNA, new products and services, and to introduce our four factories to our customers: the Dream factory, the Solution factory, the Magic factory and the Success factory. This rebranding of our website signifies a change of direction and important strategic shift. We believe that our new appearance is a better match for what ellicom has become since 2002: a global leader in designing, developing and implementing long-lasting and engaging learning strategies—if you can dream it, we can build it.
The current changes include our expanded vision for ellicom, our new modus operandi, new taglines, and will soon include an Arabic version of our website. While our Magic Factory is in the process of adding a client space allowing our clients to check on their projects’ advancements, our Dream Factory is hard at work building a resource section filled with cutting-edge research, innovative finds, trends, white papers, access to webinar recordings and much more. In the meantime, the Success Factory is working hard to deliver beyond our customers’ needs, while the Solution Factory is brewing cutting-edge program designs to meet the needs of the modern learner!
During the planning phase of this rebranding project, we spent a lot of time speaking with our colleagues, partners and customers to gain better insights into the perception of ellicom and the value they receive from our services: “The feedback we received was crucial in re-crafting our messaging and enhancing the value propositions for our solutions, positioning and internal structure, and we are grateful to our colleagues from our offices worldwide for offering their generous support and time with this initiative,” said Soula Chronopoulos, President of ellicom.
Our website also includes integrated social media buttons for LinkedIn, Twitter and Facebook, as well as our blog to support greater interaction and communication with our partners and customers—feel free to follow us across all platforms! Be on the lookout for more resources, updates, announcements and content as we continue to work hard to better serve our customers. We hope you like the first phase of our new look and feel as much as we do. If you have any questions or comments about our site, feel free to contact us!